Digital Peax
ENTR
Book a call
Digital Peax/Services/Performance Marketing
Performance Marketing

Every euro, accountable.

Full-funnel paid media across every platform that matters, from Google and Meta to TikTok, Snapchat, and Amazon, tuned for ROAS and measured to the euro. Plus frontier surfaces like ChatGPT Ads, tested early and reported on honestly.

Book a paid-media audit ↗See deliverables
peax://paid/account-overview live
Average ROAS lift
+0%
Google Ads38%
Meta27%
TikTok18%
Amazon Ads11%
ChatGPT Ads6%
✓ Google✓ Meta✓ TikTok✓ Snapchat✓ Amazon✓ ChatGPT

illustrative

We run the channels that perform, and test the ones that mightGoogle AdsMetaTikTokSnapchatAmazon AdsChatGPT Ads
01 · SCOPE

Full-funnel paid media, run like a portfolio.

We don’t play favorites with channels. Budget flows to wherever it earns, across search, social, retail, and the new AI ad surfaces.

/01

Paid search & shopping

Google and Bing search, Performance Max, and shopping feeds tuned for profit, not clicks.

/02

Paid social

Meta, TikTok, and Snapchat creative and targeting that actually converts, not just trends.

/03

Retail media

Amazon Ads and marketplace campaigns that win the buy box and the basket, not just the click.

/04

Emerging & AI channels

ChatGPT Ads and new surfaces, tested early and measured hard. You’re there before competitors, and we tell you straight when a channel isn’t paying yet.

/05

Creative & feed

A testing engine and clean product feeds that keep CPMs honest and ads from going stale.

/06

Measurement & attribution

Server-side tracking and incrementality testing, so the ROAS you report is the ROAS you earned.

02 · THE PROBLEM WE FIX

Most ad accounts are busy, not profitable.

Spend scattered across platforms with no shared view of what actually drives revenue. We consolidate, measure, and cut what doesn’t pay.

Platforms we run
6+
Avg. ROAS lift
+320%
~/audit/spend-leaks.log
!Budget stuck on branded search it would win anyway
!Creative fatigued, CPMs climbing
!No incrementality test on any channel
!Conversions double-counted across platforms
!Zero spend on where attention moved
03 · HOW WE WORK

Audit, consolidate, scale, compound.

A disciplined loop that moves budget toward proof and away from waste, every single week.

step_01

Audit

Full account and tracking review across every platform to find the leaks and the upside.

step_02

Consolidate

One measurement view and a budget plan that ranks channels by real return.

step_03

Scale

Push spend into what’s working, and test the next channel before competitors do.

step_04

Compound

Weekly optimization and creative refresh so results climb instead of plateau.

04 · DELIVERABLES

What you actually get.

01
Account & tracking audit

Where spend leaks across every platform, and where the upside is.

02
Channel & budget plan

Every platform ranked by real return, with a clear allocation.

03
Campaign build & migration

Clean account structure across channels that you fully own.

04
Creative & feed system

A testing pipeline and product feeds that keep ads fresh.

05
Measurement & attribution

Server-side tracking and incrementality you can trust.

06
Weekly optimization & reporting

Hands-on management and a readout in plain language.

A typical engagement

A build-and-migrate project, then a monthly retainer to manage spend and scale what works.

FormatProject + retainer
TimelineOngoing, monthly
You ownAll ad accounts & data
LanguagesEN / TR
Book a paid-media audit ↗
05 · POWERED BY ODAQ
odaq://insight connected
InsightScribeCanvasSEO · shipping
› Where should I move next week’s budget?

TikTok is at 5.1 ROAS and not capped, Meta prospecting is at 1.9 and fatiguing. Shift €4k from Meta to TikTok and refresh the top 3 Meta creatives. Projected blended ROAS +0.4.

grounded in: Google Ads · Meta · TikTok · no invented numbers

Budget decisions, made every day, not every quarter.

Odaq, the AI platform we built, watches every platform at once. Insight flags where money is wasted and where it should move, Scribe drafts the ad variants, and every call is grounded in live data. Your team acts on signal, not hunches.

Watches
Google · Meta · TikTok +
Moves
Budget, creative, bids
Explore Odaq ↗
06 · FAQ

Questions we actually get.

Straight answers to the questions clients ask before they work with us, the same ones search and AI engines get asked.

01

How much should I spend on Google Ads?

There’s no universal number: a sound Google Ads budget is your target cost per acquisition multiplied by the conversions you need, with enough volume for Smart Bidding to learn, roughly 30 to 50 conversions per campaign per month as a floor. Start there, prove the unit economics, then scale the campaigns that hold their ROAS instead of spreading thin across every channel.
02

What is a good ROAS?

It depends on your margin, not a league table. The commonly cited Google Ads average is around 2:1 revenue to spend, and 4:1 or better is generally considered good. The honest benchmark is your break-even: at a 50% gross margin, a 2.0 ROAS is break-even and anything below it loses money. We define that line per account before optimizing toward it.
03

How much does Google Ads management cost?

Industry-wide, agencies typically charge 10 to 20% of monthly ad spend, or a flat monthly fee that usually lands in the hundreds to low thousands of euros, with minimums. We work as a fixed build-and-migrate project plus a monthly retainer scoped to spend and channel count, and you own all ad accounts and data from day one, so the switching cost is never what keeps us.
04

Are Meta ads still worth it in 2026?

For most consumer and lead-gen brands, yes: Meta is still one of the largest pools of paid attention, and recent benchmarks put typical Meta ROAS just under 2×, a baseline that disciplined creative testing should beat. The caveat is fatigue: accounts plateau without a weekly creative refresh. We treat Meta as one slice of a portfolio, where budget flows to measured return.
05

Should I advertise on ChatGPT or other AI platforms?

Test early, small, and instrumented. Ad surfaces on AI assistants like ChatGPT are genuinely new: inventory, targeting, and measurement are still immature, which means cheap attention for some audiences and wasted spend for others. We run frontier channels with strict measurement and report honestly when one isn’t paying yet, because being early only helps if it’s measured.
Book a paid-media audit

Make every euro earn its place.

We’ll find the wasted spend, the missed channels, and the fastest path to a higher ROAS. A free, no-obligation paid-media audit.

Email
business@digitalpeax.com
Languages
English · Turkish
peax://new-enquiry