Whole-journey growth, measured end to end

Growth is a system.
We build it.

Digital Peax runs performance marketing, SEO, and analytics for ambitious companies, with a deeply technical team that reads the whole journey, UX, creative, and funnel, to improve growth on every front.

9
Years in market
€8M+
Ad spend managed
4+ yr
Avg. partnership
01 · STRATEGY

The whole journey, not just the ads.

Our biggest edge is zooming out. We analyze the entire customer journey, the UX, the creative, the message, and the funnel together, then come back with improvements on every front, not just the channel we were hired to run.

WHOLE JOURNEY

Mapped end to end

Every step from first impression to repeat purchase, instrumented so we can see exactly where attention and money leak.

UX & CREATIVE

Read for what works

Landing experience, funnel friction, and the ad creative itself, analyzed for what to keep, cut, or change.

ALL FRONTS

Improvements, prioritized

A ranked list of fixes across message, UX, creative, and spend, each one measured so the gains compound instead of cancel out.

03 · WHY DIGITAL PEAX

Marketing that can show its work.

Our team comes from software, finance, and insurance, fields where being wrong is expensive. That rigor is the product: no black boxes, no hand-waving, just systems you can inspect.

Background
Software · Finance · Insurance
Reporting
Fully transparent
~/why-digital-peax.log
Tracking & attribution handled in-house
Domain depth in regulated markets
Live dashboards + raw data access
Full-funnel measurement architecture
Senior people only, no juniors farmed out
04 · OUR EDGE
odaq://insight connected
InsightCanvasScribeSEO · shipping
Why did CAC climb 18% last week?

Spend drifted to a broad campaign with 2.3× higher CPA. Shifting 30% back to "Brand · Exact" recovers CAC within the week. Drafting the change now.

grounded in: Google Ads · GA4 · Search Console · no hallucinated claims
Odaq

We didn’t adopt AI. We built it.

Odaq is our own AI marketing platform. It plugs into GA4, Google Ads, Meta, Search Console and more, with new integrations shipping constantly, then pairs live data with your brand voice to ship analyses, dashboards, and copy with zero invented numbers. Our team runs every account on it, so you get more signal and far less busywork. The SEO agent is shipping now.

Connects · growing
GA4 · Ads · Meta · GSC + more
Agents
Insight · Canvas · Scribe
Explore Odaq ↗
05 · HOW WE WORK

A pipeline, not a one-off launch.

Every engagement runs the same disciplined loop, then repeats, getting sharper with each pass.

step_01

Analyze

Market, competitor, and funnel analysis to find where growth is actually stuck.

step_02

Architect

Build the measurement layer and channel strategy before a euro is spent.

step_03

Optimize

Continuous testing and reallocation toward whatever compounds fastest.

step_04

Report

Automated dashboards plus a human readout, so the next loop starts smarter.

06 · WHO WE ARE

A small, senior team of specialists.

A senior team based in Istanbul. You work directly with the people who do the work, in English or Turkish.

Team
Istanbul
Languages
EN / TR
Meet the team
Murat, Head of Performance
Murat · PerformanceIstanbul
SEO & Content Lead
SEO & ContentIstanbul
Emre, Analytics Lead
Emre · AnalyticsIstanbul
Sarp, Founder
Sarp · FounderIstanbul
07 · NOTES

Notes from inside the accounts.

We publish what we learn: attribution, channel economics, and the occasional strong opinion.

The Peax Brief

One sharp idea on data-driven growth, every other week. No spam, unsubscribe anytime.

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08 · FAQ

Questions we actually get.

The agency-level answers: how engagements start, what they cost, and how we work. Each service page answers the deeper, channel-specific questions.

01

What does a digital marketing agency do?

A digital marketing agency runs the channels that bring you customers, paid media, SEO, analytics, websites, and is accountable for the results. We run six services as one growth system: the whole journey instrumented end to end, every service feeding the same measurement layer, so budget follows proof instead of opinions.
02

How does an engagement with Digital Peax start?

With a free, no-obligation audit of the channel you care about: paid media, SEO, analytics, your funnel, or your site. You get the findings and a prioritized plan either way. If we work together, it’s typically a fixed-scope project to fix the foundation, then a monthly retainer, and you own every account, dashboard, and dataset from day one.
03

How much does a digital marketing agency cost?

Industry-wide, SMB retainers commonly run $1,500 to $4,000+ per month internationally, ad management is often priced at 10 to 20% of spend, and in Türkiye monthly retainers span a few thousand TL to six figures depending on scope. We price per engagement: a fixed project fee plus a scoped monthly retainer, agreed before work starts, with no surprise line items.
04

Do you work remotely, and in which languages?

Both, fully: we’re a senior team based in Istanbul working with clients in English and Turkish, across Türkiye and Europe. Most collaboration runs remotely, on live dashboards, shared channels, and a regular reporting cadence, and we meet in person when it’s useful. You always work directly with the people doing the work, in either language.
05

What makes Digital Peax different from other agencies?

Three things. We read the whole journey, UX, creative, funnel, and channels together, not just the channel we were hired for. Our team comes from software, finance, and insurance, so the work is transparent: live dashboards, raw data access, no black boxes. And we built our own AI platform, Odaq, which runs every account: more signal, less busywork, zero invented numbers.
Book a strategy call

Ready to grow on purpose?

Tell us where growth is leaking and we’ll map exactly what we’d do about it. A free, no-obligation strategy session with the people who’d run your account.

Languages
English · Turkish
peax://new-enquiry